Real-world benefits of job-creating investments highlighted in new Flint & Genesee Economic Alliance public education effort
19 Aug 24

CONTACT: Amy Bailey, Byrum & Fisk Advocacy Communicationsabailey@byrumfisk.com

Advertising, billboards, videos feature community stakeholders highlighting benefits of new jobs, economic boost of the Advanced Manufacturing District

(FLINT, Mich. Aug. 19, 2024) “As a dad raising my family in Genesee County, I’m excited about the work happening to create opportunities for our young people close to home.”

Those are the words of Bernard Drew, a local pastor, business owner and dad who is featured in a new regional initiative highlighting the real-world, tangible benefits of bringing jobs and boosting community investments in Genesee County. The initiative begins running this week across cable TV, streaming services, billboards and social media.

The Flint & Genesee Economic Alliance kicked off this regional marketing effort to showcase the wide-ranging benefits of attracting a job-creating project to the 1,000-acre Advanced Manufacturing District as well as growing support for those efforts among business owners, labor groups and community stakeholders.

“Creating thousands of new jobs in Genesee County will be a win for our local economy and a win for our housing market,” said Kristy Cantleberry, a realtor who owns a boutique real estate business in Genesee County. “It’s exciting to see the hard work happening to attract a project that will offer opportunities for our young people so they can build a life here.”

The Advanced Manufacturing District of Genesee County (AMD) is well-positioned to be home to an advanced manufacturer that will create thousands of new jobs, pump millions of dollars into the local economy and help bring the supply chain back to the United States.

“Every day, we are hearing from local residents, business owners and educators who want to show their support for efforts to create new jobs in Genesee County,” said Tyler Rossmaessler, the executive director of the Flint & Genesee Economic Alliance. “We are excited to build on that support and shine a light on the personal stories of local residents and business owners who will benefit from a new advanced manufacturer in our community.”

In July, a number of businesses, labor groups and trade groups added their names to a list of stakeholders excited about the potential of the site in Mundy Township. Among those recently added include Siwek Construction, International Union of Bricklayers & Allied Craftworkers (BAC) Local 2 of Michigan, UA Local 370 Plumbers & Pipefitters, Genesee, Lapeer & Shiawassee Building Trades Council, the International Brotherhood of Electrical Workers (IBEW) Local 948, and Sheet Metal Workers Local 7.

Information about the AMD and a list of dozens of organizations, businesses and community groups that support efforts to attract an advanced manufacturer to Genesee County is online at GeneseeJobs.org.

One of the billboards included in the public education initiative by the Flint & Genesee Economic Alliance that features community stakeholders to highlight benefits of new jobs and the economic boost of attracting a job-creating project to the Advanced Manufacturing District.